DynaDine Restaurant Consulting
Graphic Identity, Brand Guide, and Website
CLASSES: 2D Graphic Design and Digital Media Design I
DynaDine is a restaurant consulting company that specializes in a variety of services,
including restaurant interior design, financial advising, and recipe development. The
company wanted a brand that was sophisticated and upscale, yet approachable. They want their
clients to know that they will provide a personalized consulting experience for every individual,
and will seek out creative solutions to help businesses become more successful. I created a
graphic identity, brand guide, and website that upholds the brand pillars of the company, and
depicts DynaDine as a high-class, desirable consulting company.
Brand Guide
The brand guide documents all graphic styles associated with DynaDine, and describes how
each element of the brand identity should be used appropriately. The guide includes graphic
elements ranging from typographic styles to photographic treatment.